DIB, in partnership with Fitze, launches the Walk to Win a Bonus Salary Challenge; Encouraging Healthier Lifestyles.
In its latest community-focused initiative, Dubai Islamic Bank (DIB), a leader in the Islamic financial sector, introduces a transformative program: the ‘Walk to Win a Bonus Salary’ Challenge. This innovative campaign is set to invigorate UAE residents’ daily routines by promoting physical activity and offering substantial financial rewards.
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This initiative is a cornerstone of DIB’s commitment to enhancing community well-being. By seamlessly integrating fitness with financial incentives, DIB not only aims to encourage a more active lifestyle but also to strengthen the financial health of participants. This challenge is designed to inspire the UAE’s residents to embrace a holistic approach to wellness, ensuring benefits that extend beyond the physical.
In partnership with Fitze, the fitness rewards app, DIB offers participants a seamless route to achieving their health goals. By accumulating 200,000 steps over 20 days, participants stand a chance to win a bonus salary of up to AED 10,000. Utilizing the Fitze app, participants can effortlessly track their steps and monitor their real-time progress while benefiting from motivational updates and support designed to keep them engaged and inspired throughout the challenge.
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Sanjay Malhotra, Chief Consumer Banking Officer at Dubai Islamic Bank, expressed enthusiasm about the initiative, adding, “At DIB, we are committed to enriching the lives of our community. The ‘Walk to Win a Bonus Salary’ campaign embodies our vision of promoting health and wellness while also giving back to the residents of the UAE in a meaningful way. Through this interactive campaign, we are igniting a movement that rewards individuals for embracing a healthier, more active lifestyle, turning the ordinary into the extraordinary. This initiative is part of our broader ESG agenda, focused on promoting sustainable and healthy communities across the UAE.”
Joining the challenge is quick and easy. Residents are invited to download the Fitze app, sign up for the ‘DIB Strides to Salary Steps Challenge,’ and begin their journey toward a healthier lifestyle and potential financial rewards. The campaign is designed to be inclusive, offering weekly prizes of shopping and utility vouchers worth AED 500 to 80 participants, thereby encouraging everyone to maintain their active lifestyles. Fitze PRO subscribers can double their chances with two entries into the grand draw on 28 November 2024.
Download the Fitze app and start stepping your way to a bonus salary and an array of fantastic prizes – your journey to a healthier, wealthier you begins now!
For more information, please visit www.dib.ae/fitze
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