The UAE government has made a statement over Netflix content that breaches the country’s media broadcasting standards. “It has recently been noticed that the Netflix platform has broadcast some visual content that violates media broadcasting regulations in the UAE and contradicts societal values in the country,” the statement was issued by the Telecommunications Regulatory Authority and the UAE Media Regulatory Office.
The content aimed at children is required to be monitored and the streaming platform is needed to remove such content making it child friendly. A confirmation has been provided by the Media Regulatory office that a follow up shall take place around the streaming and broadcasts soon and to even analyze the commitment to broadcasting controls in the UAE.
In light of content that “violates Islamic and societal values and principles. As such, the platform was contacted to remove this content, including content directed at children, and to ensure adherence to the laws.” council committee said.
Netflix has also initiated a new advertising supported subscription. According to Digital TV Research, Netflix currently has more than 6.8 million customers in the Mena region. Starzplay, based in Abu Dhabi, comes in second with little less than 2 million, followed by Amazon with 1.4 million.The company intends to launch its low-cost option in at least a half-dozen geographies in the final three months of the year. The rollout needs to be confirmed and will be informed by early next year as stated in an report.”Those who have followed Netflix know that I’ve been against the complexity of advertising, and a big fan of the simplicity of subscription. But as much as I’m a fan of that, I’m a bigger fan of consumer choice,” Chief executive Reed Hastings had said in April.
The ad-supported subscription option comes after the company reported a loss of roughly 200,000 members in the first quarter of this year due to growing inflation squeezing consumer expenditures.
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