Dabur Herb’l Toothpaste, a renowned name in dental healthcare, launched a campaign to honour World Environment Day, emphasising the importance of constructive environmental action. The company wants to highlight living sustainably in harmony with the environment through its many projects, focusing on the United Nations Environment Program’s (UNEP) theme for the year, ‘Only One Planet.’ Dabur Herb’l Toothpaste has partnered with the Emirates Environmental Group to promote the ‘Reduce, Reuse, and Recycle’ culture by awarding customers with new toothpaste in exchange for used and empty toothpaste tubes and cartons.
The brand’s continued efforts to lessen environmental effects will process the collected empty tubes and toothpaste containers further. Consumers who submit tubes and cartons will be eligible to participate in a Dabur Herb’l Toothpaste plantation drive, in which they will plant a tree in their name to ensure a green footprint and active engagement that will make a difference. From the 5th to the 15th of June, people can visit the Emirates Environmental Group at Jumeirah 1, Villa No. 117A, JMR 68 – Dubai to donate to this green initiative and participate in the plantation drive from the 20th to the 25th of June.
Speaking about the novel initiative, Vineet Jain, Head of Marketing – Dabur International said; “At Dabur, we have always tried to integrate sustainable and responsible business practices for a clean and green space. Over the years, this global event has highlighted crucial issues like sustainable consumption, eco-conscious growth, and environmental protection. The ‘Only One Planet’ slogan for 2022 makes us pause and ponder over our lifestyle choices to replace them with sustainable and eco-friendly ones. We hope to experience an enthusiastic contribution to the empty toothpaste tubes exchange program as well as at the plantation drive.”
On June 5, the United Nations Environment Program (UNEP) commemorates World Environment Day, which is an annual global celebration that celebrates positive environmental activity. Employees at Dabur International, as well as their families, will take part in the above-mentioned activities to contribute to a more sustainable and responsible way of life. Dabur is committed to raising awareness and establishing new habits that will assist address growing environmental concerns, in addition to exchanging empty toothpaste tubes for new Dabur Herb’l Toothpaste and the plantation drive.